Tag: small business marketing
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4 Ways to Get More People to Open Your Business Emails
Want to improve your email marketing game? Here are four easy, actionable ways to send a kick-ass e-blast.
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How to Conduct Better, More Revealing Interviews
Interviewing is a skill that you need to practice again and again—that’s the only way to improve! However, if you’re looking for tips on how to interview someone for a story or research, here are a few tidbits of wisdom to get you started.
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3 Instagram “Cheats” and Why You Shouldn’t Use Them
As enjoyable as it can be to market on Instagram, it can also be downright frustrating, predominantly because of the tactics some people use to get ahead on the social platform.
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A Primer on Writing Marketing Copy
As a business owner, it’s important to realize that your marketing copy shouldn’t be created willy-nilly. Marketing content is not the same as creative or casual content—it has a distinct purpose and should be approached as such.
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The Importance of Posting Content Regularly
If you want to see results from your content marketing strategy (and why else would you have one?), you simply have to post regularly.
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2 Hashtag Mistakes Made By Social Media Newbies
Today, I want to iterate a quick lesson on one easy, often misunderstood aspect of social media marketing: the hashtag.