Tag: marketing
-
4 Ways to Get More People to Open Your Business Emails
Want to improve your email marketing game? Here are four easy, actionable ways to send a kick-ass e-blast.
-
How to Conduct Better, More Revealing Interviews
Interviewing is a skill that you need to practice again and again—that’s the only way to improve! However, if you’re looking for tips on how to interview someone for a story or research, here are a few tidbits of wisdom to get you started.
-
The Story of Camryn Rabideau, Freelance Writer
Here’s what you need to know about me, Camryn Luna Rabideau, before you decide to hire me as your digital storyteller.
-
How to Cope When Your Dream Client Becomes a Nightmare
How should you as a freelancer handle a situation when a client relationship isn’t working out? Here’s my best advice.
-
How to Craft a PR Pitch I’ll Want to Read
As a freelance writer who has a few big-name publications in her portfolio, it’s inevitable that I’m going to receive unsolicited pitches from PR firms—I’ve accepted that, and I even have a special folder in my inbox where I store all these communications. However, I’m quite often surprised at how bad many of the pitches…
-
Types of Digital Content and Their Uses
In addition to website text, people might suggest that you create blog posts, white papers, e-books and more — but what are all these different content types?
-
A Primer on Writing Marketing Copy
As a business owner, it’s important to realize that your marketing copy shouldn’t be created willy-nilly. Marketing content is not the same as creative or casual content—it has a distinct purpose and should be approached as such.
-
The Importance of Posting Content Regularly
If you want to see results from your content marketing strategy (and why else would you have one?), you simply have to post regularly.
-
How to Find License-Free Photos
Here are some tips from an editorial insider on how to find license-free photographs for your blog.